In more expensive cities like New York, San Francisco, and Honolulu, you can expect to earn more as a social media manager. The regional cost of living has a big impact on expected salaries throughout the U.S. Let’s see how different regions fare in terms of pay. These come to an average social media manager salary of $51,231, which is not a bad start at all! You may be able to earn more depending on where you live in the U.S. Here are some average annual salaries for social media managers based on our research: and your level of experience, it’s totally possible to make a decent living as a social media manager. What is the average social media manager salary in the United States?Īlthough pay can vary widely depending on where you live in the U.S. Now, let’s see what the data says about social media manager salaries in the U.S.Ģ. Learn more: A guide to social media manager job descriptions (and what they really mean). Social media managers need a variety of skills, from copywriting to social media savvy and analytics. The social media manager keeps their eye on industry trends, experiments with strategies, and monitors and analyzes engagement and overall results.They also liaise with other departments such as content marketing, sales, designers, and PR.
Depending on the brand type, they may focus on social networks like Twitter, Facebook, LinkedIn, Instagram, TikTok, or Pinterest, among others.
These are aimed at increasing brand awareness, growing a following, and eventually generating sales for the company across several platforms. Generally, the social media manager develops and executes marketing strategies. In a bigger company with a dedicated social media team, they may oversee the entire department, working with junior colleagues who interact directly on social media platforms. In a smaller company, the social media manager may take care of social media strategy and directly implement it themselves. The exact role of the social media manager depends on the type of company they work for, and how big the team is. Social media managers handle social media marketing for brands and businesses. What does a social media manager actually do? A brief overview
What is the average social media manager salary in the United States?.What does a social media manager do? A brief overview.Want to jump to a specific section? You can use this table of contents. We’ll also compare salaries depending on years of experience and specific industries. In this article, we’ll take a close look at the industry to see what social media managers earn in different regions of the U.S., as well as in different countries around the world. Whether you’re already in this fast-growing industry or contemplating becoming a social media manager, you might have wondered what the average social media manager salary is. Social media is undeniably one of the most popular marketing channels brands and businesses use today.
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